For the half-year to 30 June 2013, the IPKat's regular team is supplemented by contributions from guest bloggers Stefano Barazza, Matthias Lamping and Jeff John Roberts.

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Tuesday, 21 June 2005

DOUBLE NAME SHAME ...


The IPKat found this on Snark Hunting, the naming and branding blog. The embarrassing thing is that so many of us will look at branded products like the WAYFINDER NAVIGATOR without even noticing that the two words mean exactly the same thing.

More on the Wayfinder Navigator here
How to get lost here and here

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